Category Archives: Online Marketing Lifestyle

Santa Barbara Zoo Giraffes: A Lesson In ‘Giraffe Marketing’

Tweet The Santa Barbara Zoo giraffes are amazing. This past weekend I went to see the two newborn giraffes at this zoo twice. As this adventure unfolded I came to think of what the zoo has done as the ‘marketing … Continue reading

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Santa Barbara International Film Festival

Tweet This week I’m in Santa Barbara at the International Film Festival. After attending this event off and on since its inception more than twenty-five years ago, I decided that it would be fun to volunteer this year to see … Continue reading

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