Online Entrepreneurs: How to Get Motivated for Success

Get MotivatedGet Motivated for Success

An entrepreneurs work is never done. If you are anything like me, you have a list a mile long of things that you want, need, and intend to do in your personal life and for your business. These things keep piling up over time waiting for when you are less busy, less tired, have more money, and so forth. We often put off doing the very things we know will make us happier, healthier and more in tune with ourselves. Entrepreneurs in particular seem to have ongoing issues with accomplishing tasks that will grow their businesses more quickly.

If you’re tired of putting off the things you want to accomplish that will make you happier and healthier, the following 10 ideas can help you get motivated and make the changes you want in your life.

  1. Act as if something is already true. For example, is your goal to get healthier? Then each day, pop out of bed, immediately get dressed in your workout clothes and head out for some form of exercise. This trick puts you in the right mindset and gives you a mental boost. If your goal is to build your list, do one small thing every single day to get you closer to having a list the size that you are working towards.
  2. Visualize. Use images to focus on what succeeding at your goal looks like. Images are often how the brain remembers things and it works better than words. Use pictures of motivating quotes and pictures of the end result that you’re trying to accomplish. I like to visualize people opening my emails and reading my blog posts in anticipation of what I have to share with them.
  3. If weight loss or improved health is your goal, take a before picture of yourself. Looking at this image often can keep you moving forward. Put the image on your screensaver as a reminder of why you want to change.
  4. Use post-it notes everywhere to remind you of your mission and goals. Use them to stay motivated about why you are doing something. Of course, you can apply this concept electronically by including a motivational quote in your email or social media signature. Use this same concept to stay motivated by recording your recent accomplishments.
  5. Make a “me” list of the three new behaviors, traits or qualities you like about yourself every day. It has to be new; don’t repeat anything previously written down. The purpose of doing this is to force your mind into the habit of finding the positive. My new behaviors have included using PLR as a source of new content, finding new sites where I can publish this content, and asking my current readers to share what I am doing with their own circles of influence.
  6. Get an accountability partner. This works especially well if you like to please others more than yourself. Think about it. How many promises have you made to yourself, then just as quickly broken them? Now how many have you made to someone else and kept them? Having a mentor to guide you and keep on your case is an effective way to keep motivated.
  7. Create a list of motivations. Write down people, places and emotions that you experience and encounter that have a positive effect on you. This can keep you motivated by extending the positive feeling you get when surrounded by these people and things, making you want to keep going.
  8. Create a list of defined, specific goals. Motivation needs a target. It’s hard to get motivated with vague, undefined goals (lose weight). Break them down into smaller goals that you can take bites out of regularly, like walk 2 miles a day or write a new blog post once a week.
  9. Organize your goal by what’s most important to you. Which goals would you be motivated the most to accomplish? Are those goals attainable based on your current available time, financial status and other resources? Focus on the goal that needs to happen first before moving to the next level. Sometimes your goals will build off each other.
  10. Focus on improving only one or two areas at a time to prevent you from feeling overwhelmed. Overwhelm can quickly squash your motivation. Being overwhelmed can tempt you to abandon your goals because they seem too far out of reach. Make a list of actionable steps to take toward your goal by creating a to-do list of daily tasks or objectives that need to be accomplished.

I have found that writing down everything I wish to accomplish is the best way for me to get motivated for success. What are some strategies you have developed to help you get motivated?

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Online Marketing Tips Podcast: Strategies or Tactics for Online Entrepreneurs?

List Building for Your BusinessStrategies or Tactics?

In my latest podcast I discuss the importance of strategies over tactics as you build your online business. The examples I shared were based on my recent post on Business Strategies and Tactics that you will want to read and comment on as you continue your study of entrepreneurship. I see too many people getting bogged down with the tedious activities that could easily be accomplished by outsourcing or delegating them to others. It’s important to plan your strategy and then decide which of the tactics you will need to execute personally to make the best use of your time. Here are some comparisons and differences between strategies and tactics…

  • Future Goals…Immediate Needs
  • Planning…Doing
  • What Can Be…What Is
  • Large Scale…Smaller Scale
  • Big Picture…Day to Day
  • Why You Do Something…How You Do It
  • Your Specific Goal…Your Plan for Attaining the Goal
  • You must do it…Easy to outsource or delegate

My latest book is about the strategy that continues to work well for me and for many of my more active students. It is titled Book. Blog. Broadcast: The Trifecta of Entrepreneurial Success. Check out my published book titles here.

During this podcast I also discuss how information products play a huge part in my overall business plan as an online entrepreneur. I no longer teach my own course on this topic and prefer to recommend a new training from Alice Seba and Ron Douglas called Info Product Mastery. I was one of the first to enroll when they opened the virtual doors and can’t wait to up my game in this area. Having information products on a variety of topics available for sale 24/7/365 makes it possible for you to earn while you sleep, play, and spend time doing the things you love.

These open calls are your opportunity to connect with me and ask me your most burning questions when it comes to online marketing and entrepreneurship. Be sure to read my regular emails so that you may take advantage of this live mentoring as you build your online business.

I have also introduced a new feature during these calls. I will always have the latest course or program at my Surprise! link. Check it out and see what I am recommending this week.

Are you already a part my list community and receiving my daily email updates? If not, please give me your first name and primary email address in the form on the right-hand side of this site. If you are brand new to my podcasts, you will be interested to know that this specific training call, as well as all of the calls in my podcast series is intended to teach you and other new online entrepreneurs how to take your business to the next level quickly and effectively, and as a way for me to share my exact methods, techniques, Case Studies, secrets, and advice on creating a profitable and lucrative online business using the ‘multiple income streams’ approach. People on six continents have now discovered that starting an Internet business is the very fastest way to achieve both time and financial freedom, as well as to great success in all areas of your life, and you need help to get there quickly. That’s why I started this online marketing tips podcast for my community.

You will see that each podcast session is first recorded live as a teleseminar, and then repurposed into a podcast to extend my reach to the world. Please join my list (opt in on the right) to be included on these calls, and be sure to introduce yourself and share your site for optimal exposure for years to come! Also, check out my Podcast Show Notes site to see how you can subscribe at no cost to both of my podcasts, and please leave me a review on one or both of them if you are so inclined.

Want to get started earning income online right away? You may now pick up my popular training on winning affiliate contests and other online marketing tips for only seven dollars at Affiliate Contest Secrets. Use the discount code CONTEST to bring the price down to $7. This training has been completely updated for 2015 with the latest information, strategies, and Case Studies for you to use in your own business.

Please be sure to leave your comments below so that I may get to know you better and to serve you as you continue your journey as an online entrepreneur. Getting started with an online business will change your life forever and your success is my reward!

Subscribe To My Online Marketing Tips Podcast Today!

 

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List Building to Grow Your Online Business

list buildingYou may have heard the phrase “list building” as it pertains to starting an online business. First, allow me to explain exactly what listing building is. Your list consists of the first names and email addresses of the people who have come to you to learn more about your niche topic. If you have experience in the offline world, the list would be referred to as the database of your prospects, customers, and clients. By filling in their contact information in the subscription form you have set up on your blog or website, these visitors have given you permission to send their email messages about the products and services you have to offer until they choose to unsubscribe and opt out of your list at some point in the future. This is “permission based marketing” in accordance with the CAN-SPAM Act of 2003, signed into law by then President George W. Bush.

The importance of building this list (and by “building” I mean both growing the number of subscribers as well as serving those already subscribed) every day cannot be overstated. When you have the ability to stay in contact and to communicate with your prospects, and eventually with your customers you are truly leveraging the power of the internet. Whether I am sending out an email to them while sitting on a bench near the beach in Santa Barbara or writing to them from an internet cafe in Amsterdam, the result is the same; almost instantaneous communication with the people in my global community.

If you take the time and make the effort to place the activity of list building at the top of your to-do list of tasks to accomplish for your online business each day, you will be rewarded with both personal and financial satisfaction for many years to come. Also, you will have your finger on the pulse of what is truly important to your prospects as they communicate back to you as to what they want and need from you in regards to your topic.

By now you may be asking how you can best go about building your existing list. I’ll share a few ideas with you that continue to work well for me and for my students. Here are some to get you started:

  • Offer a free giveaway, also referred to as an “ethical bribe” that is irresistible. What information do you possess on your topic that will be seen as highly desirable and a must-have by your readers? Observe your own behavior as you surf the internet in search of excellent information on topics of interest to you; when you come across someone’s site that you are not yet familiar with and who has not been recommended to you as a source of information, how does their free report or other giveaway make you feel about exchanging your name and email address in order to receive it?
  • Share your blog posts far and wide. Social media works extremely well for this purpose. I like to manually share my posts on my Facebook wall and within the groups I manage or are a part of, as well as on LinkedIn and Twitter. I also use a blog post sharing site called Just Retweet to submit my posts to be shared by fellow bloggers in my own or in complimentary niches.
  • Send a short description of your post, and the link to it (known as the perma-link) to your list and contacts. No matter how large your list grows, it is always a smart idea to remind them that you are still actively blogging on your topic.
  • Repurpose everything you write and speak about into new blog posts and more. I may record an audio training (my Ask Connie Anything calls become new podcasts regularly) and turn that into a post, or combine several posts on the same topic together to create a short report. If I am speaking at my own or someone else’s event, even my PowerPoint presentation becomes the basis of many new posts over time.

As you can see, building a list through writing and sharing information and ideas on your topic on your WordPress blog and elsewhere is an excellent marketing strategy for online entrepreneurs.

Posted in List Building | Tagged , | 1 Comment

10 Free Traffic Techniques

Traffic TechniquesHere are 10 easy, free, or inexpensive, traffic techniques you can use right now.

Traffic to your website will evolve as you create and perfect each of the ten ideas below. They are not in any particular order. You can choose which one you want to focus on, but pay close attention to the sections that mention anything to do with content. One of your best marketing techniques comes with content on your website, and within email marketing.

  • SEO

Search Engine Optimization involves using strategies and methods to ensure that your website is most attractive to your target audience. SEO includes everything you put on your webpage, and anything you do off your webpage to help improve your page rank and ultimately get more traffic. Technically, it includes all activities that are free and not paid advertisements. This is called, on page SEO and off page SEO.

On Page SEO

Any type of process that will improve page rank and traffic that is performed on the pages of your website, such as adding content, using specific keywords in the content, using keyword tags, titles, subtitles and more is on page SEO.

10 Tips to Improve On-Page SEO

One thing you can do today to immediately improve and drive traffic, is to improve your on page SEO. When embarking on any SEO strategy remember that what works today may not work tomorrow. It’s imperative to keep up-to-date on SEO strategy so that you can keep your websites updated and attracting the freest traffic from search engines possible.

  • Improve URL Structure – If you use WordPress this is easy to do, you just have to set it up right. Choose the structure that makes your URL shorter, rather than longer, using words that describe the pages topic. If it’s a keyword, that’s even better. When you choose a URL structure, ensure that as your site grows you’ll easily be able to organize the pages.
  • Optimize Page Titles, Headings – A page title is usually also the URL, although it is suggested that if a title is long, you should shorten the URL. Also, within any page you will have headings, subheadings and more that are all opportunities to use keywords and descriptive words that will help search engines find you and locate your website.
  • Use Keywords Thoughtfully – When you use keywords, it’s important to understand that you don’t want to overdo it. In the old days, this was called “keyword stuffing”. On any page of your site, whether it’s a page, or a blog post, you do not want to have more than a 2 percent keyword density. That means for every 100 words, you do not want more than 2 of any one keyword for which you’re trying to rank.
  • Use Images Properly – When you use an image be sure to use only images that truly bring your information to life. Also, don’t put them where H1 header information goes, which should always be text. In addition, fill out the “alt” information for the image in a descriptive format. Instead of adding “flowers”, state the name of the flowers and explain why that image is important. What does it demonstrate?
  • ALT Text and Tags Still Matter – As mentioned above “alt” text serves a purpose. Many people will say they don’t really matter anymore but the truth is that they do matter, for a variety of reasons. Two reasons include the disabled people, who may come to your site, and search engines use that information to rank your website.
  • Use Internal Links – Linking to other relevant information on your website under blog posts, and under any information you share is a good way to help search engines find more relevant information but it’s also a great way to keep people on your site longer, both of these things help your site rank higher.
  • Blog & Add Content Often – The content you create needs to be laser focused and targeted toward your audience. It also needs to be added regularly and consistently over time so that your website is being updated often which will cause the search engines to crawl your website more often, improve your authority, and also keep your audience interested.
  • Make Your Website Responsive – Starting in April of 2015 Google decided that they would rank responsive websites higher than those that are not. A responsive website works on any type of device that your audience may use to access your website such as a smart phone or tablet. If you use WordPress, you can easily use a responsive theme to accomplish this.
  • Improve Your Website’s Speed – If you use a self-hosted WordPress site, you can make your page-load fast. Ensure that it loads in less than 3 seconds for the best ranking, and use by your audience. You may need to talk to your web designer to accomplish this as it’s a little more advanced.
  • Secure Your Website – Setting up your website so that your URL starts in HTTPS instead of just HTTP you can immediately get a higher ranking, and offer your users a much safer experience because it’s all about security. Just realizes that the S stands for security. The way you get this is to get an SSL certificate for your website, which is something you purchase from your hosting.

You don’t have to do everything mentioned above, do the ones that you can, the ones that you understand, and save the more advanced issues for later. Remember, having a website up and done is better than waiting until everything is perfect. You can improve as you go.

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Marketing for Non-Profits

Marketing for Non-ProfitsMarketing for Non-Profits

Recently someone asked me how he could help the charities and service organizations here in town to get more awareness as to the causes and projects they are involved in, both locally and throughout the world. I am uniquely qualified to answer this question due to the work I continue to do in this area.

First, you will want to sit down with someone who represents the group you wish to help to make sure you are both on the same page. The first step in any proactive marketing plan is to assess the current state of marketing at the organization. Take a step back and discover what’s actually occurring — or not occurring — at your nonprofit. When I have done this with Rotary, for example, it was the current year’s president that I talked to first to get a feel for what is already in place. This gives you both an opportunity to discuss exactly what they would like for you to do. For two years in a row I got the word out about our annual luau fundraiser, while at other times I was sharing the overall message of the group.

Once you have established rapport with this person, take the time to meet with their entire board at the next meeting. Typically these are held monthly and you may ask to be put on the agenda to say a few words about what you will be doing. Listen carefully so that you will be aware of the people and the issues that are important to them around the help you will be providing.

Next, spend the time to learn more about the Mission and Vision of the group you will be assisting. This is usually available on their website, or in written materials they can provide for you to read. When I helped a non-profit that is involved in providing eyeglasses and eye surgery to people in third world countries as well as in the United States, I learned much about what they hope to achieve overall, both now and in the future. This made it much easier for me to craft some marketing materials that would make sense for both their immediate and long-term goals.

I also like to put in some volunteer hours with a group I know little about. Working side by side with others who are interested in the cause will help inform you as to how they can best be served. Ask two volunteers and two staff members, “What does our organization do?  How are we different?” Recently I did this with a group that serves families living with a child who has cancer. Spending time with some of the parents, children, other volunteers, office staff, and board members gave me valuable insight into what needed to be accomplished.

Look at what they are already doing and have in place. This may include:

  • Organizational website
  • Social media (Facebook, Twitter, blogs, and so forth)
  • Paid advertising (Facebook ads, Google AdWords, print or online banner ads)
  • Unpaid placements (Public Service Announcements)
  • Communications (newsletter, e-newsletter, direct mail)
  • Special events, Fundraisers, etc.
  • Brochures and other printed publications

Finally, take the work you will do for charities very seriously. Even though it is typically not a paid position, you will want to give this work your best efforts so that everyone involved can see your dedication and commitment to the cause. Having a strong work ethic is also important, as that tells the world you care. This type of work may also lead to offers of paid positions, speaking engagements, and more over time. Even though these are “not for profit” organizations, the rules of business and marketing will still apply. Having someone like you work closely on their behalf will make a huge impact on everyone involved.

Becoming the “face” of the organization you are helping will make a difference for you within your community. I am regularly approached by strangers while out walking or shopping who have met me during a charity event for one group or another. This then affords me the opportunity to talk even more about the great work that group is doing.

You will learn so much about business, marketing, and public relations by helping groups to get the word out to the community. Use this as an opportunity to reach your own goals, and know that a win-win is always the best outcome.

Ask for help, stay focused and committed to the Mission of the non-profit, and stay in close communication with the group’s leaders. This could be the first step in making a name for yourself in your community that can spill over into what you are doing in your own business. Showing leadership skills and the willingness to take on challenges will serve you well for years to come.

Want to learn more about marketing for non-profits as a part of your online business model?… Click To Tweet
Posted in Marketing For Small Business | Tagged , | 4 Comments

Online Marketing Tips Podcast: Hosting and Attending Live Events

List Building for Your BusinessLive Events for Your Business

In this most recent podcast I discuss my strategy for attending and hosting live events. I share how I attended my first marketing event in the spring of 2008 and ended up earning more than the cost of attending, including airfare and hotel, within a few days after returning home. Then I talk about how Geoff Hoff did something similar at my suggestion the following year and was very successful in earning many times what it cost him to attend a live event. People were begging him to take their money in return for the service he was offering that weekend.

I also share how I was able to write my twelfth book over the past few weeks. This book will be available for sale on Amazon very shortly and is titled Book. Blog. Broadcast: The Trifecta of Entrepreneurial Success. Check out my published book titles here.

Attending and hosting live events is an excellent way to connect with like-minded people and learn more on your topic. Always think about what you have to offer the people you meet and how you can use your skills and knowledge to help pay for attending and/or hosting live events. You will be amazed at how this works for you once you give it a try.

These open calls are your opportunity to connect with me and ask me your most burning questions when it comes to online marketing and entrepreneurship. Be sure to read my regular emails so that you may take advantage of this live mentoring as you build your online business.

I have also introduced a new feature during these calls. I will always have the latest course or program at my Surprise! link. Check it out and see what I am recommending this week.

Finally, I discuss why you must work towards earning six figures a year. This was my dream when I got started in 2006 and this is now a reality for so many people who are willing to learn and take action on what they are learning. Does that describe you?

Are you already a part my list community and receiving my daily email updates? If not, please give me your first name and primary email address in the form on the right-hand side of this site. If you are brand new to my podcasts, you will be interested to know that this specific training call, as well as all of the calls in my podcast series is intended to teach you and other new online entrepreneurs how to take your business to the next level quickly and effectively, and as a way for me to share my exact methods, techniques, Case Studies, secrets, and advice on creating a profitable and lucrative online business using the ‘multiple income streams’ approach. People on six continents have now discovered that starting an Internet business is the very fastest way to achieve both time and financial freedom, as well as to great success in all areas of your life, and you need help to get there quickly. That’s why I started this online marketing tips podcast for my community.

You will see that each podcast session is first recorded live as a teleseminar, and then repurposed into a podcast to extend my reach to the world. Please join my list (opt in on the right) to be included on these calls, and be sure to introduce yourself and share your site for optimal exposure for years to come! Also, check out my Podcast Show Notes site to see how you can subscribe at no cost to both of my podcasts, and please leave me a review on one or both of them if you are so inclined.

You may now pick up my popular training on winning affiliate contests and other online marketing tips for only seven dollars at Affiliate Contest Secrets. Use the discount code CONTEST to bring the price down to $7. This training has been completely updated for 2015 with the latest information, strategies, and Case Studies for you to use in your own business.

Please be sure to leave your comments below so that I may get to know you better and to serve you as you continue your journey as an online entrepreneur. Getting started with an online business will change your life forever and your success is my reward!

Subscribe To My Online Marketing Tips Podcast Today!

 

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SEO: Knowing Your Target Audience Is Key

SEO Target AudienceSEO: Target Audience Is Key

The fact is, knowing your audience is a huge factor in whether you will be successful or not getting traffic to your website. It’s also the key to creating excellent products and / or services that are sought after too. Understanding your audience goes effects everything you do to develop a successful business.

  • Describe Your Ideal Customer – To determine who your audience is, first write down exactly the type of person you’d like to work with. This is a make believe person right now, and you’ll refine this description as you move forward. For example: “My ideal customer is an upper level executive who loves playing golf and going on golfing vacations.”
  • Find Your Audience – You can use social media like Facebook.com, LinkedIn.com, and Twitter.com to locate your audience. Find them on forums and social media and read what they are talking about. Learn what they care about. Learn about their needs, problems, issues, and questions. For example: Find discussion groups online of people talking about golf, and golfing vacations.
  • Engage Your Audience – Once you find them, it’s important to converse with them. Ask them questions; find out how they feel about things. You can get so much information, as well as fodder for online content and even product ideas by talking to and engaging with your audience. Caution: This is not the time to try to sell to them. Just be friendly, ask questions, offer help if you know something, and keep it casual. For example: If someone talks about a problem with their golf clubs or golf balls and you know the problem, talk to them about it. Do so freely and without expecting anything in return.

As you converse and participate with your ideal audience members, you’ll refine your description about your audience, perfecting it so that you can easily search for and find out where your audience members spend their time. Once you know where they are, you can learn more about them, as a group, and what their needs, wants, and desires are.

Most importantly, you’ll be able to come up with products that fit perfectly with that audience as well as develop marketing ideas that connect you with them like a laser. Describing, finding and engaging your audience and then delivering exactly what they want and need based on your discoveries involves a very powerful series of methods that will lead to success.

What do you think about this? Do you know your target audience well enough to serve them effectively?

 

Posted in Search Engine Optimization - SEO | Tagged , | 2 Comments

Offline Business Marketing – What’s Working Now?

Offline Business MarketingOffline business marketing continues to be a part of what I do, yet I seldom discuss the strategies that work well for these brick and mortar businesses. I’ll share some of what I did recently with a small business that provides drapery cleaning, as well as some other services for residential and commercial customers.

Every business must answer the question ‘What’s for sale?’ if they are to become and remain profitable. You may think that your prospects and even your current clients know exactly what you have to offer, but that may not always be the case. Let’s use the drapery cleaning business as an example. Without knowing anything more than what type of business this is, it would be safe to assume that cleaning draperies would be the logical service they offer. But what about other related services, such as cleaning upholstery, blinds and shutters, and even carpets? Would these also be logical services for this type of company to offer their prospects and customers?

By writing a sales page for your primary products and services, you can accomplish two goals. One is to let people know exactly what you do have to offer and the other is to make sure you are not leaving any money on the table by omitting products and services that you take for granted after being in business for a number of years or losing money by offering something that does not add enough to your bottom line.

Start with a general headline that grabs the attention of your reader and entices them to continue reading. For this business, something like ‘Do You Have Draperies As Old As Your High School Age Daughter, Yet They Haven’t Been Cleaned Since She Was In Kindergarten?’ That headline will definitely speak to many readers and will get them to continue reading down the page. You would go on to tell them about the germs and parasites that are hiding in their drapes, as well as some other problems that can arise when you live with unsanitary conditions.

Next, tell a little about the history of how your business was started, and what your vision is for running your business. Perhaps it was a family business started by your grandfather, or it came into existence after you saw a need in the marketplace as a consumer some years ago. This is of great interest to potential customers. Further down on your sales page you will mention the other services your company has to offer, and how they are related to your primary service of drapery cleaning.

Use testimonials from existing clients, as well as lots of photographs of your work. Before and after pictures work extremely well for the purpose of demonstrating what you are capable of with a ‘show instead of tell’ approach. Now it’s time to make a list of what your company offers and see where the profit centers are located. Maybe you earn the most profit from cleaning draperies and upholstery, while not earning much from cleaning carpets. Then you must make the decision whether to abandon the carpet cleaning completely, offer it only to those who use your other services, or to refer this work to someone else in the community.

The bullet points of your sales letter will give you even more ideas as to what to offer. Perhaps a membership program, where customers pay monthly or annually for a specific list of services would make sense. Maybe a discount coupon for services would be appealing, where customers could pay a specific amount for the coupons that would be worth up to ten times as much as they paid for them. Be creative, while always thinking about your bottom line.

If you are willing to spend the time writing this type of sales letter, you may also uncover hidden revenue streams that you hadn’t thought about in the past. Setting up a referral program, where one client recommends a friend or neighbor and receives cash or a gift card would work well in your business. And make sure the completed sales letter gets printed out and posted online.

The recession is over, and now is the time to use smart marketing strategies to increase your business profits. Next week I’ll share more about how I market for non-profit groups and organizations. This has become my passion as I continue to see lives changed around the world by the work that is accomplished.

Subscribe to my Online Marketing Tips podcast at http://itunes.apple.com/us/podcast//id591740909 Click To Tweet
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Online Marketing Tips Podcast: List Building For Your Business

List Building for Your BusinessList Building for Your Business

In this most recent podcast I discuss list building for your business, as well as the importance of becoming an author to build credibility, visibility, and profitability. I’ve written eleven books so far, as well as contributing to many other people’s books and compiling books of my own. Check out my published book titles here.

I take you on a virtual tour of this site, and how to promote each of your posts using SEO (search engine optimization), social media, and by emailing your current list of prospects and clients. You may also wish to write a book using your blog posts. I did this with my very first book, Huge Profits With A Tiny List, which was released in 2010. It consisted of fifty blog posts compiled into a book on how to use relationship marketing to increase your bottom line.

I also share how I got started as an affiliate marketer back in 2006, and how this topic is one I have expanded over the years to include a bestselling book on this topic, live presentations, online courses, and related information products. You can become an authority on most any topic by learning more about it on a continual basis, talking and writing about it, and actually doing it to show that what you know really works for you and for others.

Having the right tools to help you in your business is crucial, and I discuss the new CanvaKala plugin for WordPress that allows you to add images from dozens of sites, and even edit these images as a way to build engagement with your readers and for SEO benefits. Your blog will sparkle and attract more prospects when you have relevant images for every single post.

Finally, I share more about the changes to online marketing since I got started as an entrepreneur back in 2006. This includes changes in pricing of products, courses, training, and live events, as well as changes to the information that is actually shared with the online community. Social media accounts for some of these, but not all of, the changes I discuss. Getting started with your own product can be as simple as purchasing the PLR (private label rights) to someone else’s content. I did this from the very beginning and it worked out quite well for me. I also used to compile my best teleseminars and sell them in December as a ‘Best Of’ product. You could easily do that in 2015 by hosting your own call each week and then choosing the best ones to sell as an information product.

Are you already a part my list community and receiving my daily email updates? If not, please give me your first name and primary email address in the form on the right-hand side of this site. If you are brand new to my podcasts, you will be interested to know that this specific training call, as well as all of the calls in my podcast series is intended to teach you and other new online entrepreneurs how to take your business to the next level quickly and effectively, and as a way for me to share my exact methods, techniques, Case Studies, secrets, and advice on creating a profitable and lucrative online business using the ‘multiple income streams’ approach. People on six continents have now discovered that starting an Internet business is the very fastest way to achieve both time and financial freedom, as well as to great success in all areas of your life, and you need help to get there quickly. That’s why I started this online marketing tips podcast for my community.

You will see that each podcast session is first recorded live as a teleseminar, and then repurposed into a podcast to extend my reach to the world. Please join my list (opt in on the right) to be included on these calls, and be sure to introduce yourself and share your site for optimal exposure for years to come! Also, check out my Podcast Show Notes site to see how you can subscribe at no cost to both of my podcasts, and please leave me a review on one or both of them if you are so inclined.

You may now pick up my popular training on winning affiliate contests and other online marketing tips for only seven dollars at Affiliate Contest Secrets. Use the discount code CONTEST to bring the price down to $7. This training has been completely updated for 2015 with the latest information, strategies, and Case Studies for you to use in your own business.

Please be sure to leave your comments below so that I may get to know you better and to serve you as you continue your journey as an online entrepreneur. Getting started with an online business will change your life forever and your success is my reward!

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It’s All About The Traffic, ‘Bout The Traffic

how to drive traffic to your blogHow To Drive Traffic To Your Blog

If you are taking the time and making an effort to post to your blog on a regular basis, then knowing how to drive traffic to your blog after each post is sure to be of importance to you.

The very first thing I do after publishing my post is to go back and make sure the post title is exactly as I wish it to be. Originally I am naming the post by using a keyword rich phrase, but that one may not be an attention grabbing title that will make readers want to know more. In this case, I originally named the post How To Drive Traffic To Your Blog, but then I changed it to what you see above.

Then I go through the two SEO plugins I use – the free one from Yoast called Yoast SEO, and the paid one called Measure My Seo. I want to be sure that the keyword phrase I am optimizing the post for is at its highest possible score. This involves naming my image with this phrase, and using it two or three times within the post.

Using Social Media To Drive Traffic To Your Blog

Then I move on to promoting my post to ensure the greatest amount of traffic and engagement to my blog. This involves visiting several sites, all of which can be accomplished very quickly and easily. The first one is called Just Retweet. This site is fairly self-explanatory and is based on a credit system. They start you out with one hundred credits and you may earn more by retweeting others or by purchasing additional credits. Connect to Just Retweet through your Twitter account.

My next stop is Facebook, where I say something about my post and share the link on my wall. It is estimated that you will have at least ten times as much engagement when you post manually than when it is automated, but don’t give up on the automated posts just yet. I find that having both makes you more visible and credible over time.

Now I go over to LinkedIn, where I share an update with the exact same info I just posted on Facebook. Be sure to click the link to share with ‘the public and Twitter’ so you won’t have to visit Twitter while you’re promoting your post. This saves you time, even if it’s just a few minutes.

My last stop on the social media tour is Pinterest. I like to pin each of my posts so that others can see them. If you use an image for each of your posts, and I highly recommend that you do so for best SEO (search engine optimization) results then you already have one to use on your Pinterest board.

Final Thoughts on How to Drive Traffic to Your Blog

The next step is to email your list with a link to your latest post. This assumes that you are making the effort to build a list, which is the cornerstone of any successful business. If you are serious about learning how to drive traffic to your blog and other sites, be sure to pick up Dennis Becker’s new training, called Honk! Honk! Web Traffic Guide. It’s a complete resource that will help you build your business quickly.

Please let me know how you found this post by leaving a comment below. Was it through social media, an email I sent out, or from a search you did on Google?

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