How to Create and Expand Your “Product Line”
This month’s podcast is a discussion of creating your “product line” of courses and information products for online entrepreneurs. Here are some of the points I explain in great detail during this training call:
The first discussion point is…
What does it means to create and expand your “product line” instead of just creating individual information products? I’ve done this successfully over the past twelve months and you can, too. Let’s discuss this topic in further detail…
So, How Do You Create and Expand Your Product Line?
- Make a detailed list of the topics you teach others. Take the time to include everything you can think of, even if you have yet to teach it to others.
- Choose your overall topic and begin outlining a Signature training course on this. The idea here is to become known for being an expert and authority in your niche.
- Now make a list of everything within your Signature course that could be turned into a “stand alone” training.
- Start teaching where you are most comfortable, even if it’s not in your overall area of knowledge, experience, and expertise.
- Begin with a regular (weekly, bi-weekly) free teleseminar series and create a unique Study Guide to share with listeners each time.
Begin by taking these steps to discover what your product line could encompass…
Go through your blog posts to see which topics you wrote about and which posts received the most comments and social shares. Those topics are most likely the ones that are resonating with your audience and readers.
Read through the emails you’ve been sending to your list to discover which topics generated the most replies from your list.
Outline a course you could teach during the next thirty days based on these topics that you know so well. Keep it simple!
Use my strategies to create and expand your product line during 2017.
Think about each of these questions, listen to the podcast, and then comment below. I would love to hear your thoughts on these ideas and concepts in regards to how defining and refining your niche and building a responsive list will enable you to be a more successful entrepreneur.
These list building tips online are intended to focus and guide you through the process of building a success online business. If you’d like to download my latest Focus Guide on Repurposing Your Content, click on this link. Feel free to share it with anyone who may benefit from what I am sharing. Also, my Study Guides are available here for many of my recent podcasts. This one is from December 1, 2016, so simply look for that date in the list and download your Study Guide.
Are you ready to be surprised? Recently, I have introduced a new feature during these podcast training calls. I will always have the latest course or program, either one of my own or one offered by someone I highly recommend, at my Surprise! link. Check it out today and see what I am recommending this time. If it’s not my own program, product, course, or live event then it’s always from someone I know, trust, and highly recommend as a great value to you as an online entrepreneur.
My most recent book is now available. It’s entitled Doing What It Takes: The Online Entrepreneur’s Playbook and I’d love to hear your 
thoughts on it by way of a review on Amazon after you read it and implement my suggestions.
Are you already a part my list community and receiving my daily email updates and training? If not, please give me your first name and primary email address in the form on the right-hand side of this site. If you are brand new to my podcasts, you will be interested to know that this specific training call, as well as all of the calls in my podcast series is intended to teach you and other new online entrepreneurs how to take your business to the next level quickly and effectively, and as a way for me to share my exact methods, techniques, Case Studies, secrets, and advice on creating a profitable and lucrative online business using the ‘multiple income streams’ approach. People on six continents have now discovered that starting an Internet business is the very fastest way to achieve both time and financial freedom, as well as to great success in all areas of your life, and you need help to get there quickly. That’s why I started this online marketing tips podcast for my community.
You will see that each podcast session is first recorded live as a teleseminar, and then repurposed into a podcast to extend my reach to the world. Please join my list (opt in on the right) to be included on these calls, and be sure to introduce yourself and share your site for optimal exposure for years to come! Also, check out my Podcast Show Notes site to see how you can subscribe at no cost to both of my podcasts, and please leave me a review on one or both of them if you are so inclined.
If you would like to get started earning income online right away then I recommend affiliate marketing as the stream of income that will allow you to “earn while you learn” You may now pick up my popular training on winning affiliate contests and other online marketing tips for only seven dollars at Affiliate Contest Secrets. This training regularly sells for $27. Use the discount code CONTEST to bring the price down to $7. This training has been completely updated for 2016 with the latest information, strategies, and Case Studies for you to use in your own business.
Please be sure to leave your comments below so that I may get to know you better and to serve you as you continue your journey as an online entrepreneur. List building tips online is a great place to begin. Getting started with an online business will change your life forever and my reward is your massive success!
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