Asking your prospects what they want from you can be an eye-opening experience. Many times they are waiting for you to provide training, information, or resources that will help them to achieve their goals. Remember, if you do not provide them with what they want and need, someone else will. You will not know exactly what they want unless you ask.
This will not be intuitive when you first start online with your business. You will want to give so much to your prospects you may completely forget to ask them what they would like to receive from you. Get used to this idea and it will begin to feel like a natural part of your online business. You will ask them what they want in a variety of ways, including through email, on social networking sites, on teleseminars, and in person.
In my email messages to my list, I regularly ask them what they would like from me. I may be preparing a new live course I will teach, writing a new short report, or getting ready to offer a series of teleseminars. In each case, I ask them what type of content they would like, which times they would prefer, and what price points feel comfortable for them. My people love having the opportunity to give their input in this way. I also ask them what type of bonus they would like for me to include with my next offer, because they know that I do this on a regular basis.
At least once a week I will ask my Twitter followers to give me some feedback on what I am doing online. They are very good about responding quickly to answer the same questions I have asked my list. This gets other people involved as well, and soon I have more people joining my list and purchasing my products. I also update my status on LinkedIn each week, asking another question of the people I am connected with on that site. Most of those people are not on my list, so I keep it simple and allow them to share their thoughts with me.
Teleseminars are the very best way to ask your prospects what they want from you. Make sure they have to opt in to hear your call, and then ask them questions. These are the people who have taken the time out of their day to be on a call with you, so they are your best prospects. Listen to what they say.
I now attend more than ten live events each year, so I regularly meet my prospects and clients in person. I listen to them very carefully as they tell me and the other people at the event what they like most about what I have to offer them. Then I ask them what they would like for me to change, and the ideas really flow. This is an excellent way to make changes to your online business that will help you to make huge profits with even a tiny list.
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