Creating Simple Digital Products Using PLR

Creating Simple Digital Products Using PLR Content… A Step-by-Step Outline

Step 1: Start With One Clear Problem (Before You Touch the PLR)

Before choosing a topic, define one specific problem your audience wants solved.

Ask:

• What is frustrating them right now?

• What feels confusing, overwhelming, or slow?

• What would they happily pay to fix faster?

Examples:

• “I don’t know what to post to grow my email list.”

• “I want passive income but don’t know where to start.”

• “I have ideas but never finish digital products.”

* One problem = one product.

Step 2: Match the Problem to PLR You Already Own

Now review your PLR library and look for content that:

• Addresses the same core problem

• Covers one main idea, not an entire business

• Can be simplified or repurposed

Tip:
Do not try to use all of the PLR you have available on this topic. Most beginners fail by overstuffing.

Best PLR for simple products:

• Short guides or reports

• Checklists or worksheets

• Email sequences

• How-to tutorials

Step 3: Choose a Simple Product Format

Pick a format that is:

• Easy to create

• Easy to consume

• Easy to sell

Beginner-friendly formats:

• PDF guide (5–25 pages)

• Workbook or planner

• Checklist + short guide combo

• Mini-course (3–5 short lessons)

• Template pack

If this is a first product, PDF wins almost every time.

Step 4: Strip the PLR Down to the Essentials

Open the PLR and remove:

• Fluff and filler

• Outdated references

• Generic claims

• Sections that don’t support the one problem with one solution

What to keep:

• Frameworks

• Step-by-step processes

• Actionable tips

• Lists and examples

Think of PLR as raw ingredients, not the finished meal.

Step 5: Add Your Voice, Angle, or Framework

This is what turns PLR into your product.

Simple ways to personalize PLR:

• Rewrite in your natural voice

• Add your own examples or stories

• Introduce a personal framework or acronym

• Include a “From My Experience” section

• Add a short introduction and conclusion written by you

Even 10–20% original content makes a huge difference.

Step 6: Organize the Content Into a Clear Path

Re-outline the product so it flows logically:

Simple structure example:

1. The problem (what’s going wrong)

2. Why it matters (cost of staying stuck)

3. The solution (your method or process)

4. Step-by-step actions

5. Next steps or implementation plan

Your goal:
“They’ll know exactly what to do after reading this.”

Step 7: Create Supporting Assets (Fast & Simple)

Enhance value without adding complexity.

Optional add-ons:

• Worksheets

• Checklists

• Reflection prompts

• Resource list

• Action plan page

These increase perceived value and conversion—especially for beginners.

Step 8: Design & Package the Product

Keep it clean and simple:

• Clear title focused on the result

• Easy-to-read layout

• Consistent fonts and spacing

• Simple cover (Canva is perfect)

Strong title formula:
How to [Achieve Result] Without [Pain Point]

Step 9: Set a Simple Price Point

For PLR-based products, pricing sweet spots are:

• $7–$17 → impulse buy

• $27–$47 → workbook or mini-course

• Free → lead magnet

 Price is based on clarity and usefulness, not length.

Step 10: Decide How You’ll Use It

Before launching, decide the role of this product:

• Paid product

• Lead magnet

• Bonus for another offer

• Tripwire offer

• Affiliate funnel entry

This decision influences how much content you include and how it’s positioned.

Step 11: Launch Quietly (Progress Over Perfection)

You do not need:

• A big launch

• Fancy tech

• A huge audience

You do need:

• A sales page or description

• A payment button

• A delivery method (email or download page)

Start small, learn fast, improve later.

Step 12: Final Learning Principle

The winners:

• Choose one problem

• Simplify ruthlessly

• Add their perspective

• Launch the product!

PLR is a shortcut—not a substitute for thinking.

I’m bestselling USA Today and Wall Street Journal author Connie Ragen Green. My goal is to help at least a thousand people to reach six-figures and beyond with an online business for time freedom and passive income and to awaken to service and purpose. Come along with me, if you will and let us discover how we may further connect to achieve all of your dreams and goals. Perhaps my “Monthly Mentoring Program” is right for you.