Email marketing is the preferred means of communication between those wishing to learn more about a topic and those providing this information. You may be surprised that I didn't say that social media served this purpose, but the fact is that the social media experience is … [Read more...]
Email Marketing: Writing to One Person
Email marketing was not an activity I had any knowledge around when I first came online. I began joining people’s list and receiving their regular emails, but when I needed to start doing this for myself I was at a loss as to how to structure each message. Early on I had … [Read more...]
Do You Email Your List Often Enough?
This weekend I emailed my list on a Sunday afternoon. I have become accustomed to not emailing on a weekend after Saturday morning, but I'm starting my new training on Wednesday and wanted to get everyone registered. (This class is now full, but I am taking names for a waiting … [Read more...]