You can make huge profits by becoming a teacher in your online business. Teach what you know about your topic to others who want to learn more and who resonate with your style. Teaching sells. I found this out when I had been online for about a year and was having success with affiliate marketing. People started asking me to teach them what I knew on this topic. Soon I began teaching others what I was doing and showing them how they could do something similar for themselves. As a former classroom teacher I was overjoyed at the idea of having students again. The fact that they were adults from around the world, who were taking my online classes by choice, was a huge bonus.
Our society is built upon the concept of education and learning, and this means that most of us enjoy the process of taking classes, online and offline, and continuing to learn more and more. In fact, I now spend more hours learning from others than I did while I was in graduate school! The key is to not only teach your prospects and clients what you know, but to also to take it a step further and to show them how to implement what they are learning by taking action quickly.
It’s the implementation that seems most difficult for our students. We must not only teach, but also inspire, motivate, cajole, bribe, and persuade them into taking action. This is the key to building a business based on the teaching model; if you can find a way to make people feel safe enough to take risks and to be willing to fail the first few times with what you are sharing with them, you will find that more students will gravitate towards working with you on a regular basis.
My technique for achieving great success as an online teacher is to present a project that I am working on, but have not yet completed. I then show them what I am doing and how I am going about the various tasks associated with completing this project. Some of the tasks will be simple ones that everyone will be able to complete fairly easily; others will be more challenging and will require more discussions and demonstrations from you as they work their way through. This is a joyous process for me, as well as for the students, as we work collaboratively to finish and share what we have done.
When I was a classroom teacher we called this ‘project based learning’. It was dependent upon small groups of people collaborating on a single project from start to finish. The most productive groups were the ones where the teacher became a full and equal member of the group, learning and exploring along with everyone else, while also serving as the leader and moderator.
What skills do you have that could be taught to others? Make a list of these skills, and why your target market would benefit from learning them from you. Then make an outline of exactly what would be included in your course, the format for delivery of your lessons, and what the student would expect to be able to do after going through your training. Once that is all planned out and makes sense, choose a time to begin teaching. What you will finally need is feedback from people who will learn from you and will be able to tell you what they liked and what they thought could be improved. You will want to over deliver, so plan on exceeding their expectations.
As I stated earlier, teaching your topic will sell. You may even find that you love teaching others as much as I do. If that is the case, you are in for years of both financial reward and personal satisfaction as your students implement what they learn and achieve their own goals for their business.
Lisa says
I love this idea. I’ve always been drawn to it to even though I have never been a teacher or a coach. I’ve always been a great motivator and I really love to see people succeed especially in their own business. I’ve written a few free reports in the past that people have come back and told me that it was my report that really helped them to start making money. THAT FEELS SO AWESOME!
I really want to start doing this but {sometimes} I feel like I haven’t reached the level of success that I want to {yet} and therefore it makes me feel ineligible to teach. Any suggestions? 🙂
Connie Ragen Green says
Lisa,
I would recommend that you specialize in one area and then teach that to begin with. I did that with article marketing and affiliate marketing once I had some success in those areas. This way you are teaching what is working well for you.
Connie
Kanute Fleming says
Nice article Connie!
Most people have knowledge or expertise on some topic that other people are willing to pay for. In fact I’m a (music) teacher myself, but I haven’t thought of the option to teach online before. I suppose I could make a course on how to play the trumpet and sell online, or an internet marketing course (which is my big interest now).
Another idea is to give day courses (live) on “how to start an online business”, for which there is a huge interest most places. Think about it, having 20 people pay $100 for a day’s (or a few hours’) work would make a reasonable profit, even if you had to rent a room to give the course.