I’m usually not so dramatic about what I do online, but the small businesses I have been marketing for over the past three years have helped me to see that online marketing can truly save a business during tough economic times.
When I was just getting started with blogging and article marketing in 2006, a family member was attempting to get his new handyman business off the ground. Traditional advertsing was so expensive, and by the time he had paid for newspaper ads, classified ads, postage and printing for his flyers and postcards, and membership in his local business groups, he had almost no profit left over.
That’s when I offered to start blogging for him. He paid for the hosting and I started to write. Soon I began writing articles and press releases for him as well, and then I signed him up for a free forum. Within a couple of months he was on page one of Google and the other search engines for his local keywords, and he dropped the offline advertising completely.
I have to say that he would not have been able to stay in business during the past two years if it were not for the marketing I continue to do for him. The same is true of the insurance agent I market for. These are just two examples of businesses that continue to thrive because their phones keep ringing, even during hard times.
In December I created an online course that teaches you to do this type of marketing for small businesses in your local community. Check it out to see for yourself how you can market for small local businesses and create an online business for yourself in the process. The price increases on April 1, so decide if this could be right for you.