My first information product consisted of four one hour teleseminars, a study guide to go with each one, and a checklist of what you needed in order to get started. This product helped people to start blogging and writing articles and sold for $97. I only had a few people on the live calls, but over a hundred people bought this program from me over the next several months. I was hooked on creating information products from that time forward.
Soon I created some new products, so I gave away this first one as a bonus. As time went on I stopped giving it out at all because the information had become dated and my new products were much better. My list grew a little at a time, but the new people were always interested in what products I had created. You can see some of my current products by clicking on ‘Courses’ at the top of this blog.
The way to create an information product within the next few days is to write an outline of what information you will teach, share, or explain to your prospects. Divide it into four parts and create a 2 or 3 page study guide to go with each part. Also include resources where they can find more information, being insure to include affiliate links to products or services that will be helpful in the future.
It does not matter if there are people on the call when you do your recordings. In fact, you may find it easier to give out your information with no one on the line. Stick to your outline and give them the very best information you have on your topic. You can also have these calls transcribed in order to give even more value to your information product. And don’t forget; make sure there is a market for the type of information you are sharing before you spend time creating the product.