This week I would have been going back to work, if I were still teaching in the classroom. Instead, my life has changed dramatically. I was in the neighborhood in Los Angeles where my last school was loacted, so I drove by to see what was going on. It's been four years now, so … [Read more...]
Storytelling – A Compelling Form Of Sales Copy For The Web
As young children we asked the adults around us to tell us a story. It was our way of making sense of the changing world around us. School brought more stories, and soon we had stories of our own. It is no wonder that storytelling works so well in our web sales … [Read more...]
WordPress For Websites…and More!
The WordPress platform is thought of my many people as a blogging platform. It is so much more than that. I have been able to use WordPress as a traditional website to create by optin pages, sales letters, and more. My friend and colleague Christina Hills was the first one to … [Read more...]
Affiliate Marketing – My Favorite Revenue Stream
I love affiliate marketing. The first money I ever made online, in 2006, was as an affiliate for other people's products and services. Even now, when I have more than 20 of my own products, I still make almost half of my income from this business model. Affiliate marketing is … [Read more...]
Your Online Business – Taking It To The Next Level
Something magical happened in my business this week. It seemed like overnight more people were signing up for my programs and emailing me about joining my webinar trainings. At the same time, I was being asked to do more interviews and to speak at live events. While I may refer … [Read more...]
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