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Repurpose Your Content To Increase Your Productivity and Profits

December 9, 2009 By Connie Ragen Green 2 Comments

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Repurpose Your Content - Increase Your Productivity Repurpose Your Content – Increase Your Productivity and Profits

Repurposing your content is the process of using one idea and turning it into a variety of formats that can be consumed by your prospects and clients. We all know that people prefer different ways of learning and receiving information, so by providing several options you are more likely to reach a much wider audience.

***Scroll to the bottom of this post to download your Special Report on “53 Ways to Repurpose Content“

Start with a blog post. Turn your original idea into a post that is two to three hundred words in length. Your blog is your home on the internet. By creating relevant, interesting, and informative content there you are laying a strong foundation for your internet business. You are also establishing that the idea came from you in the first place.

Next, repurpose your post into an article and submit it to the article directories. The article must be at least two hundred and fifty words in length. Most of my articles are right around three hundred words. You will get a backlink from your article to your blog, or any site you are sending your prospects to. Because this backlink comes from a site with a high page ranking, it has significant value. Articles also are more easily found by people searching for information on your topic.

After this you can further repurpose your content into newsletters, e-courses, short reports, tweets, forum comments, audio recordings, videos, and more. You can build your online empire by repurposing your content.

Download Your Special Report “53 Ways to Repurpose Content” – No Optin Required

Connie Ragen Green is an online marketing strategist and bestselling author working with people on six continents to build a lucrative business on the internet. Get started right away at Online Entrepreneur Blueprint and you’ll be on your way to entrepreneurship.

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Comments

  1. Brittany says

    December 9, 2009 at 10:08 am

    Hi Connie! I agree that as long as you can maintain the integrity of the content, Repurposing is a great way to increase traffic. Plus, I find that each time I repurpose content, I discover a new angle to explore or tip to suggest on the topic. Each type of repurposing (blog, article, newsletter, tweet) is a new opportunity to teach the subject and “build your online empire.”

    Reply
  2. Mark says

    December 17, 2015 at 2:11 am

    No doubt about it Connie!

    Re-purposing our content is a fabulous way to leverage the
    content we’ve already created.

    And like you’ve pointed out, by consistently doing so, it allows us to create additional helpful content, that at some point, we may be able to monetize in additional ways.
    No matter how you slice it, re-purposing, is a win/win for practically everybody involved!

    Thanks so much for sharing your expert thoughts in this area Connie!
    Mark recently posted…So What Do Cab Drivers, College Students And Your Diner Have To Do With Increasing Retail Sales?Part ThreeMy Profile

    Reply

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Author Bio-Connie Ragen Green

Connie Ragen Green helps new entrepreneurs build their business with online marketing and technology. She is an expert in article marketing and affiliate marketing and has written several books on these topics.

DISCLOSURE - Many articles will contain affiliate links for recommended products or services. These are personally used and reviewed by Connie and she'll receive commission for any resulting sales.

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