Today is the last day of the 30 Day Blog Challenge. This was the first time I did not host it, and I knew that Dr. Jeanette Cates was the person who would make it special for so many people. We don’t have the final numbers, but it looks like more than 300 people committed to the challenge this time, and many will have completed it. Thanks, Jeanette, for all of your hard work. I appreciate you.
I posted 40 times during these 30 days. Three of those were guest posts from the talented D’vorah Lansky, and the remainder were written by me. The conversation kept growing in the member’s area and on Twitter, and it seemed like I never ran out of things to blog about. Herein lies the dilemma. If you are trying to build your business online, your blog must support your goals.
After reading many blogs this month, it appeared that many bloggers had slipped back into the days of the blog being an ‘online journal’ of sorts. There was lots of talk of children and grandchildren, summer vacations, new friends on Twitter, and what was happening in their daily lives. These types of posts do not build a business.
I learned that quantity does not make up for quality; I will now go to posting two or three times a week, making sure I truly have information to share in my area of expertise. I learned that your blog’s look and feel really does make a difference; I’ll be changing to a more custom theme soon. I learned that you must reciprocate when someone leaves a comment on your blog; those who did not do this appeared arrogant and insincere. I learned that if you will be out of town for 11 days during the month of the challenge (I had two speaking engagements in different cities) that posting in advance will not be the same as doing it every day or so; I plan on ‘being there’ more next time, whenever that may be.
This challenge took us from spring into summer in the northern hemisphere. My business continues to grow, and I am thrilled at the new readers and students I now have to work with. If you have been reading these posts, thank you very much. I know we all have more imprtant things to do, so I appreciate you taking the time to stop by. Keep on writing and growing your business. Summer does not have to be slow if you keep on writing and creating.
What did you learn from this blog challenge? How may I support you in your online goals?