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Using WordPress As a Complete Content Management System

February 9, 2011 By Connie Ragen Green 6 Comments

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Starting your online business must begin with the setup of a WordPress blog, whether you are promoting your own information products or those from affiliates you are recommending to your prospects. It used to be that WordPress was very technical and difficult to set up and manage, but those days are long gone. It has never been easier to install and set up a site to use for your online business. When you are starting, make sure to set up the site exactly where you want it to be, install the right plug-ins to make it run smoothly, and choose a theme to make it work most effectively for your needs.

I install my blogs at the top level of my domains, meaning that there is no forward slash and then a blog name. This is a personal preference, and you must make this decision when you are setting up the site for the first time. There is no right or wrong on this, so take a look at what others have done before setting yours up within your hosting account. It can be changed later on, but I am not technical enough to do this. It involves moving all of the contents of that folder from one place to another. I find it much easier to do this the way I want it the first time around.

Plug-ins are what make WordPress great. There are thousands of these at this point in time, so you will only want to install the ones that you need in order to have the best possible site. I have included the ones I use on every site I set up for myself or for one of my students:

  • All in one SEO – to tell the search engines exactly what my posts are about
  • SEO slug – to remove the articles and prepositions from my permalinks
  • SEO friendly images – to add proper ALT tags to any pictures I add to my posts
  • Google Analytics for WordPress – to have easy access to my numbers each day
  • Google XML sitemap – to have all of my pages indexed quickly, except for my download pages
  • Tweetmeme – so that I can connect Twitter to my posts

There are others I use, but they depend upon some special circumstances that may not apply directly to what you are trying to achieve. You can see that I am particularly interested in how I can use my site for SEO – search engine optimization – because that is what WordPress is most famous for doing for us. Being able to rank on the first page of Google for my search terms brings be more prospects and customers than I could ever have otherwise.

I have also been using a theme that makes my entire WordPress site run like a mini-website. Of course, I am referring to Armand Morin’s new Marketers CMS (content management system) theme. It is a complete content management system that also sets up my optin page and sales letter easily. It has never been easier to run an entire online business from a single site.

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Filed Under: Wordpress Blogs For Your Online Business

Comments

  1. Stacy says

    February 12, 2011 at 11:19 am

    Connie I am so grateful to you for help and guidance! You are a wonderful coach!

    Reply
  2. Alycia Cheatham says

    February 14, 2011 at 4:19 pm

    I have to agree with you, Connie setting up a wordpress blog is very easy and I too would recommend wordpress for everybody.

    I see there are some plug ins I don’t have I will have to look into installing them.

    Great post, thanks again.

    Reply
  3. The Happypreneur says

    February 16, 2011 at 3:17 pm

    Hi Connie. I totally agree with this post in every way. WordPress is definitely the way to go regardless of niche or business model. Marketer’s CMS is an incredible all-in- one theme and a great choice.

    Thank for the SEO plug ins!

    Celene Harrelson

    Reply
  4. Richard Goutal says

    February 20, 2011 at 8:34 pm

    While there are favorite plug-ins for various special reasons, as you say, nevertheless there are two that seem essential to me. They are related to backing up your blog. These are –
    (1) WordPress Backup (by BTE) [Blog Traffic Exchange] – this backs up your content, plug-ins, and theme.
    (2) WP-DBManager by Lester ‘GaMerZ’ Chan – backs up the structure or database of your blog.
    You need both to have a reasonably complete backup.
    Thanks for turning me on to CMS Marketer.

    Reply
  5. Helen Raptoplous says

    March 21, 2011 at 9:44 am

    Some great content here. Having a blog is very important, but there is more to it then just putting it live and posting to it every week. Thank you for sharing the most important plugin’s that you use. SEO is somethung that we all need to look at as a priority!

    Richard, thanks for your input as well.

    It may take a little extra time to fill in all the SEO boxes for our plugins, but it is well woth the effort!

    Thank you Connie!
    xo

    Reply
  6. Mark says

    January 15, 2016 at 2:52 pm

    Thanks for the overview of using WordPress Connie!

    And thanks for sharing some of the standard plugins you use. And BTW, I just checked out Armand Morin’s awesome looking piece of software!

    I had not heard of it, until now.Thanks!
    Mark recently posted…Five Potentially Profitable Reasons Why Your Small Business Definitely Needs A Paid Email Service Provider!Part TwoMy Profile

    Reply

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Author Bio-Connie Ragen Green

Connie Ragen Green helps new entrepreneurs build their business with online marketing and technology. She is an expert in article marketing and affiliate marketing and has written several books on these topics.

DISCLOSURE - Many articles will contain affiliate links for recommended products or services. These are personally used and reviewed by Connie and she'll receive commission for any resulting sales.

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