It wasn’t until the fall of 2008 that I began to use opt in pages, also known as squeeze pages, to build my list. Prior to that time I had just used the opt in box on my blogs in order to collect the names and email addresses of readers who were interested in learning more about how I teach people to build an online business.
When I finally took a look at my numbers I was shocked. At least five times as many people had signed up through my opt in pages as had on my blogs! All this time I was building visitors, but not building my list. I do not want you to do the same thing. Even if you already have an opt in on your blog or website, and you absolutely must, you still need a simple opt in page where people can quickly see what you do, and then leave their information in order to receive your free giveaway.
Your list consists of the people who will be interested in your products and services as you stay in contact with them over time. Treat them like gold, and you will prosper in your online business. Give them as much information as possible. Answer their emails. Create free reports and audios that will be helpful to them. When they are ready to purchase, you will be the one they think of first.